The attempt to affect the personalities and to control the behavior of individuals towards ends considered unscientific or of doubtful value in a society at a particular time.A process which deliberately attempts through persuasion-techniques to secure from the propagandee, before he can deliberate freely, the responses desired by the propagandist (Henderson, 1943, p. An expression of opinion or action by individuals or groups deliberately designed to influence opinions or actions of other individuals or groups with reference to predetermined ends.A consistent, enduring effort to create or shape events to influence the relations of the public to an enterprise, idea or group.Propaganda is the management of collective attitudes by the manipulation of significant symbols.
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